ExxonMobil vs. Google: Profits and Perceptions Explained
By Robert Rapier – Nov 18, 2023, 4:00 PM CST
- ExxonMobil reported $9.1 billion GAAP earnings with an 11.9% safe margin, while Google reported $19.7 billion with a 22.5% safe margin.
- ExxonMobil’s income tax used to be $20.2 billion in 2022, increased than Google’s $11.4 billion, without reference to Google earning more.
- Public perception is more serious of ExxonMobil’s earnings as in contrast to Google’s, without reference to lower income margins and increased tax rates.

It’s earnings season, and with ExxonMobil and Chevron posting unprecedented earnings, that can easiest mean one thing. They are over all any other time being blamed for gouging customers and for causing inflation.
As I in point of fact own argued earlier than, such making an allowance for unearths a broad misunderstanding of economics. Oil prices are residing on exchanges consistent with short term expectations about provide and keep a question to. Neither ExxonMobil nor Chevron can circulate the needle grand on provide, and keep a question to will depend on customers. Thus, these companies own virtually no assemble on prices.
It’s ideal that they income more when prices rise, and it is perhaps ideal that they like excessive prices to low prices. Despite all the pieces, they are companies whose honest is to form money. Nonetheless their earnings are using oil prices care for passengers on a ship. U.S. oil companies are no longer the captains of that ship. (OPEC is a racy memoir; the cartel does own the market vitality to strongly have an effect on prices).
As such, it isn’t that earnings are causing inflation. The oil companies are taking advantage of the the same component — increased prices — that’s causing inflation.
Nonetheless the various thing many don’t have a tendency to know is scale. If you told me that a firm made $20 billion in earnings all the draw thru a quarter, I would own some questions. How unprecedented is the firm? What are their capital expenditures? What are their income margins? How grand money “will own to detached” they form, and why?
In assorted words, “$20 billion” with none of that context is meaningless. So, let’s keep some numbers in context.
ExxonMobil impartial impartial nowadays reported the outcomes of Q3 2023. Per recordsdata provider FactSet, ExxonMobil reported in most cases permitted accounting tips (GAAP) earnings of $9.1 billion on revenues of $89.6 billion. The firm further reported capital expenditures all the draw thru the quarter of $4.9 billion and it paid out dividends to shareholders of $3.7 billion.
ExxonMobil’s safe margin in Q3 used to be 11.9% and its return on assets used to be 11.1%. Profits taxes are easiest on hand on an annual foundation, however in 2022 ExxonMobil’s income tax invoice used to be $20.2 billion on safe income of $55.7 billion. ExxonMobil’s shares trade at a stamp-to-earnings ratio (P/E ratio) of 10.7 consistent with earnings estimates for the following 365 days.
Now, let’s compare these outcomes with these of Google, one other firm that’s ubiquitous in our lives. In distinction to ExxonMobil, Google has a immense deal of vitality over the pricing of its companies.
In Q3 2023, Google reported GAAP earnings of $19.7 billion on gross sales of $76.7 billion. So, Google made extra cash than ExxonMobil on less income. Google reported Q3 capital expenditures of $8.1 billion (bigger than ExxonMobil) and it paid out no dividends to shareholders.
Google’s safe margin in Q3 used to be 22.5% (when it comes to double ExxonMobil’s) and its return on assets used to be 17.7%. Google’s 2022 income invoice used to be $11.4 billion on safe income of $60.0 billion. Google shares trade at a stamp-to-earnings ratio (P/E ratio) of 20.5 consistent with earnings estimates for the following 365 days — when it comes to twice that of ExxonMobil.
So, Google makes extra cash on lower revenues and might perhaps pay a lower overall tax rate than ExxonMobil. It has a safe margin that’s when it comes to double ExxonMobil’s. So why enact of us rage over ExxonMobil’s earnings, however lisp fully nothing about Google’s?
Doubtlessly the most necessary reason is that we can peep the philosophize affect of gasoline prices on our pocketbook, and we can’t in point of fact peep how Google is impacting us. Thus, we in point of fact feel care for ExxonMobil is taking advantage, however we don’t in point of fact feel the the same advance about Google.
Nonetheless, it’ll detached elevate questions about what’s an acceptable income in a capitalistic society. Determined, Google and ExxonMobil are very assorted forms of companies, however can you lisp what ExxonMobil’s income margin must be? If I gave you ExxonMobil’s income numbers, however told you it used to be for Starbucks or Apple or Nike, would you whinge that it’s too grand?
The actuality is that the vitality trade continuously ranks at or advance the underside of all sectors in terms of income margins. If you in point of fact maintain ExxonMobil is making too grand money, then perhaps you furthermore mght can existing how grand might maybe be an “acceptable” amount, the advance you made that determination, and whether you practice that same fashioned to assorted companies. And naturally, you might be in a position to continuously settle now to now not employ the firm’s products and make contributions to that income.
By Robert Rapier
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